Toluna Influencers

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Toluna Influencers Review 

Toluna Influencers is an online panel site that promises to reward users for sharing their opinions through surveys and other online activities. With millions of members worldwide, Toluna claims to be one of the largest consumer panels on the internet. But does it live up to the hype? In this review, we’ll take a closer look at Toluna Influencers to see if it’s worth your time and effort. We’ll explore its features, user experience, rewards program, and more to help you decide if Toluna Influencers is the right online panel site for you.

Daniel Williams Reviewer

Andrew: Andrew is one of our reviewers who’s been with HuginX the longest. With a background in membership support at one of the largest survey companies, Andrew has a lot of inside knowledge of the Market Research industry and has helped us refine our reviewing criteria. When Andrew is not working with reviews, he likes to go hiking with his dog Charlie. 

Is Toluna Influencers a legit survey site? 

Toluna Influencers is a legit survey site managed by the Toluna Group. Based in Paris, France, the organization boasts a global presence, with availability in over 60 countries, offering surveys in the national language of most regions. The survey panel, originally known as Toluna, underwent a rebranding in 2018, changing its name to Toluna Influencers while retaining its web address as

The platform offers a diverse range of opportunities for survey takers in most parts of the world including Europe, the Americas, Asia and Australia. Toluna Influencers is a safe and legitimate company, backed by the trust of millions of survey takers who have put it through its paces. With esteemed businesses like Time Magazine, Advertising Age, and the Financial Times relying on Toluna for market research, the platform has earned a reputation for quality insights and reliable service.

toluna panel review

Data Privacy: Any reason for concern? 

Data privacy is a pressing concern for consumers in today’s digital age, and online survey panels like Toluna Influencers are no exception. While Toluna Influencers is a popular platform that offers rewards for participating in surveys and other online activities, some users have raised concerns about the collection and use of their personal data. As part of its operations, Toluna Influencers collects personal data from users, such as their name, email address, demographic information, and survey responses. The platform also uses cookies and other tracking technologies to monitor users’ online behaviour and serve targeted advertisements.

Toluna Influencers claims to take data privacy seriously and has a privacy policy in place. At the same time, many respondents are concerned about market research panels sharing their personal data with third-party advertisers without their consent or knowledge. Some are also concerned that their data may be used for purposes beyond market research, such as targeted advertising or political campaigning.

In response to these concerns, Toluna Influencers has implemented measures to address data privacy issues. For example, the platform allows users to opt out of certain data collection practices, such as the use of cookies for advertising purposes. Additionally, Toluna Influencers has obtained various data protection certifications, such as ISO 27001 and TRUSTe, to demonstrate its commitment to data privacy. Before sending you surveys on sensitive topics, such as paid medical surveys for patients, they will always ask for permission and warn you upfront.

While data privacy concerns linked to survey sites like Toluna Influencers are valid, the platform has taken steps to address these issues and appears to be committed to protecting users’ personal information. However, users should exercise caution and carefully review the platform’s privacy policy and data handling practices before participating in surveys or sharing their personal information.

toluna survey offerwall

Offerwall with survey opportunities on the Toluna member page

How to get started 

Toluna is one of the survey sites that have an app, and you can download it on Android or iOS. To join Toluna, simply click on “SIGN UP”. You will be asked to provide some basic information when creating your account. After signing up, a confirmation email will be sent to you. You must click the link in this email to confirm your registration to Toluna. You will be given 500 points as a registration bonus. In most countries, you can sign up when you are 16, but be aware that if you are under 18 years old, rewards might have to be paid out to a guardian or parent, but this depends on your country.

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How much can you make on Toluna Influencers? 

For those looking to earn extra cash by sharing their opinions, Toluna Influencers offers a rewards program that allows users to earn points for participating in surveys and completing their profiles. The points earned can be redeemed for cash transferred to a user’s PayPal account, as well as vouchers or products available in their respective countries.

The point system is straightforward, with $1 equivalent to approximately 3000 points. The amount of points required to receive a payout varies depending on the user’s country, with most payout thresholds set at around $7 to $10. Most surveys on the platform offer between 1000 to 6000 points, while personal interest surveys and profile completion can earn users an additional 100 points for each completed profile.

However, users should be mindful that their points will expire and disappear from their account after sixteen months if they have not been used. Moreover, the exact gift cards and products available for redemption will vary by country.

After requesting a payout, the reward may take anywhere from 2 to 8 weeks to be processed, depending on the chosen reward. Despite these limitations, Toluna Influencers’ rewards program remains a popular way for users to earn some extra cash or rewards by sharing their opinions.

What can prevent me from cashing out? 

Online survey sites are taking various measures to crack down on fraudulent respondents, as they pose a significant threat to the integrity and accuracy of survey data. Online survey sites are increasingly relying on sophisticated algorithms and machine learning techniques to detect fraudulent respondents. These algorithms can flag suspicious behaviour, such as responding too quickly, selecting random answers, or using a VPN or proxy server.

Answers that fail these checks result in the survey submissions being rejected. Online survey sites are cracking down on fraudulent respondents by imposing penalties, such as account suspension or banning, for those caught engaging in fraudulent behaviour. This serves as a deterrent to others who may consider cheating the system. 


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Our Apprach
6.5Expert Score
Toluna Influencers Review Summary
Toluna Influencers is an online community dedicated to making your voice heard and allowing you to tell leading providers of products and services what you think. Your ability to earn points is not time-based and you will only be awarded points that will be deposited into your account in return for your participation in activities.
Survey Experience
Survey Matching
Incentive Level
Redeeming Rewards
  • User-friendly site
  • Pays through PayPal
  • Great app that makes it easy to earn from anywhere
  • Available in many countries and in the local language
  • Support is a bit slow in some countries
  • Payout in some countries is a bit slow

Specification: Toluna Influencers

What can I earn?
Paid Gigs

Incentive Level
Payout Threshold
Reward Options
Who should consider joining?
Business Professionals
How do I get started?
Open Registration
Web Browser
Mobile App
What company is behind this?





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