Focus Groups

You’ll find companies on HuginX offering both in-person and online focus groups. Online focus groups offer more convenience, flexibility, and cost-effectiveness, while in-person focus groups can provide more natural group dynamics and nonverbal cues.

Here are some key differences between the two methods:

  • Location: In-person focus groups take place in a physical location, such as a conference room or research facility, while online focus groups are conducted over the internet, typically using video conferencing software.
  • Participants: In-person focus groups typically involve participants in the same geographic area, while online focus groups can include participants from different locations.
  • Logistics: In-person focus groups require participants to travel to the physical location, which can be time-consuming and expensive. Online focus groups do not require participants to travel, which can save time and money.
  • Moderation: In-person focus groups are typically moderated by a researcher in the same room as the participants, while a researcher in a different location can moderate online focus groups.
  • Data analysis: Both in-person and online focus groups are typically recorded and analyzed later, but online focus groups can be more easily transcribed and analyzed using specialized software.
  • Cost: Online focus groups are generally less expensive than in-person focus groups, as they do not require the cost of renting a physical space or providing transportation and other logistics for participants.
  • Environmental impact: Online focus groups do not require participants to travel, which can reduce their carbon footprint and be more environmentally friendly.

Sites on HuginX offering paid focus group gigs:

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apex focus group
2.5

Apex Focus Group

Apex Focus Group
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sago focus group review
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7.2

Consumer Village

Gongos Research
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6.8

20-20 Panel

SAGO
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6.9

Reckner Opinions

Reckner
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5.5

Science Advisory Board

Science and Medicine Group
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hagen sinclair review
6

Hagen Sinclair

Hagen-Sinclair Research Recruiting
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