Norstat Panel Review

The Norstat Panel is owned by Norwegian market research company Norstat. Norstat is the most prominent research provider in Norway, and the company has expanded rapidly in Europe in recent years. Acquisitions include ODC, Userneeds and TestingTime. The Norstatpanel is a consumer panel that pays its members for sharing their personal data and opinions. Members receive regular surveys and receive “Norstat Coins” in return. These coins can be used for various rewards, including gift cards, coupons, and charity donations. 

What is it like taking surveys on the Norstat Panel? 

The surveys on Norstat are usually short and easy to complete, lasting between one and twenty minutes. The length of the study will be displayed on the invitation you receive. Longer surveys will have more incentives to complete them. In exchange for your opinions, you can earn points that can be exchanged for cash, gift vouchers, or donations. Norstat offers a recruit-a-friend program that enables its members to generate more leads. 

Is the Norstat panel legit?

Norstat is one of the most prominent market research companies in Scandinavia and can be fully trusted. Users give the app 3 stars on Google Play, 5.0 on Facebook, and 2.8 on Trustpilot. Although there are some negative reviews, most users are satisfied with Norstat’s service. Most surveys on Norstat are short and easy to complete.

What kind of rewards can I expect?

When taking surveys on Norstat, you’ll be able to earn Norstat’s virtual currency (“Norstat Coins”), which you can redeem through various options. The types of reward will to some degree, vary by country, but in general, you can expect to earn gift cards, coupons, sweepstake entries and different charity options. The minimum withdrawal amount is $5. You can also participate in a recruit-a-friend program to earn even more rewards. 

What about the survey experience?

Norstat will always aim for its members to receive appropriate surveys for their lifestyles and interests. In general, surveys are well matched with participating respondents, but as with most survey companies, you’ll also need to expect to be screened out of many surveys. During our tests of Norstatpanel, we qualified for roughly 1/3 of the surveys, which is slightly better than the average.

What can prevent me from taking surveys with the Norstat panel?

Norstat is a serious market research company. If you are caught cheating or providing untruthful answers, you’ll risk losing all your rewards and being banned from participating in future surveys. Also, note that participation in Norstatpanel is by invitation only. Invitations for membership of Norstatpanel are issued by us in a random process specific to market research and are not offered on request. This means that you can’t just head to the website and sign up.