Add to compare
Expert ScoreRead review
This post may contain paid affiliate links.
Read our full affiliate disclosure here.

MetroOpinion Review

Today, we turn our attention to MetroOpinion, a survey site and mobile app that aims to reward users for their opinions. In this review, we’ll take a critical look at the platform, examining its features, rewards, and overall user experience. Join us as we uncover the truth behind MetroOpinion’s claims and help you decide if it’s worth your time and effort. Let’s get started.

What is MetroOpinion?

MetroOpinion is a survey site and mobile app owned by Opinodo ApS, headquartered in Copenhagen, Denmark. The company calls itself a global media company and operates two other panels called Survimo and Digiopinion, which they advertise on the survey site.

According to SimilarWeb, their monthly visitor count is around 4.8 million, which means that MetroOpinion has garnered a significant user base. The site is most popular in countries such as Ukraine, Brazil, the Philippines, China, and Colombia, with proportionately fewer active users in Western Europe and North America.

MetroOpinion operates in a similar manner to other survey sites, providing registered users with opportunities to complete surveys and earn rewards. Participants are often asked to provide feedback on products, services, or general consumer trends. The data collected through these surveys enables businesses to gain valuable insights into consumer preferences, market trends, and customer satisfaction levels.

metroopinion countries

MetroOpinion is most popular in the following countries: Ukraine, Brazil, Philippines, China and Colombia.

As a mobile app, Metroopinion offers convenience and accessibility to users, allowing them to participate in surveys on the go. The app is available for download on both iOS and Android devices, ensuring compatibility with a wide range of smartphones and tablets.

Cint Group AB, the platform provider used by Metroopinion, focuses on providing market research solutions for businesses. Through their platform, Cint connects companies with a global network of survey respondents, facilitating data collection and analysis. Their aim is to help businesses make informed decisions based on accurate and up-to-date consumer insights.

While Metroopinion is a popular survey site, it is worth mentioning that there are similar sites available in the market. Survimo, Mobrog, and Queopinas are examples of other sites with comparable offerings to Metroopinion.

Is MetroOpinion legitimate?

Metroopinion is using Cint’s survey platform, which lets websites and apps monetize their users. Cint Group AB is a legit Swedish company listed on the Stockholm stock exchange. As such, you have a certain level of security that your data is safe. Also, the company will not ask you for your financial information such as your credit card number, and will not scam you.

However, the presence of a high payout threshold can be seen as a way to discourage users from reaching the minimum amount required to cash out. This tactic raises questions about the site’s transparency and whether they truly value their users’ time and opinions. Legitimate survey sites typically have reasonable payout thresholds that are attainable for users.

Furthermore, the issues surrounding low compensation, quick account blocking, slow support, and a slow payment process are all concerning signs.

Cint survey platform

How is data privacy handled?

In our fast-paced digital world, the privacy policy of survey sites and mobile apps often falls victim to the “scroll and accept” routine. It’s an all-too-common scenario: we hastily sign up for a new service like MetroOpinion, craving the opportunity to voice our opinions or explore its enticing features. However, in this age of data privacy concerns, overlooking the privacy policy can have serious repercussions we should pay attention to.

When we dug into their privacy policy, it was clear that your profile information and survey answers would be shared with third-party companies. Moreover, once your data is shared, you’ll have little control over its use. This realization should give us pause and reconsider our nonchalant approach to privacy policies.

Now, let’s be honest. Metroopinion’s privacy policy must make it easier for the average user to grasp its contents. Clocking in at a hefty 2921 words and reading through it would consume 12 minutes of your time. But let’s face it, how many of us are willing to invest that kind of effort? Not many, unfortunately.

The policy’s Flesch Reading Ease score hovers at a modest 39 to compound matters. That means deciphering the jargon-filled paragraphs and convoluted language might feel like navigating a labyrinth designed to discourage comprehension. It’s no wonder most users prefer to skim over the document rather than engage with its complexities.

However, we must recognize the implications amidst the daunting words and challenging readability. Ignoring the privacy policy leaves us vulnerable to potential data misuse, unsolicited marketing, or even the sale of our personal information without our consent.

So, as difficult as it may be, it’s essential to take the time to read and understand these policies. While the task may seem arduous and the language dense, your personal information and privacy are at stake. Don’t let the length or readability deter you from making an informed decision about your data.

What’s the concept?

MetroOpinion operates on a simple premise: users complete surveys, and in return, they receive compensation. But what’s the catch, you may wonder? It all boils down to the business model employed by Metroopinion’s platform operator, Cint Group AB.

Cint has built its empire on selling market research data to clients eager to tap into the minds of consumers. These clients could be anything from multinational corporations seeking insights on their latest product launches to advertising agencies aiming to understand consumer behaviour and preferences. The data collected through MetroOpinion’s surveys become a valuable resource for these clients, providing them with crucial insights and shaping their strategies.

Let’s delve into a couple of random examples to give you a taste of the target groups and subjects that often grace the realm of consumer surveys. Picture this: a renowned beauty brand seeking to launch a new line of skincare products targeting millennials. They might turn to Cint to gather data from young adults aged 18 to 30 to understand their skincare routines, ingredient preferences, and packaging aesthetics.


Metroopinon lets you bypass the profile and go directly to the survey.

Now, let’s shift gears and imagine a large fast-food chain looking to revamp its menu offerings. They might seek the opinions of MetroOpinion’s users who frequently dine out, asking questions about their preferred flavours, dietary restrictions, and even their views on sustainability and ethical sourcing.

These examples merely scratch the surface of the vast array of topics and target groups that consumer surveys can encompass. From technology to fashion, automotive to entertainment, the possibilities are endless, and Cint plays a crucial role in bridging the gap between consumers and businesses eager to understand them.

Also, it’s important to keep in mind that MetroOpinion doesn’t deal directly with market research clients. MetroOpinion is more similar to a landing page, recruiting market research participants to Cint’s marketplace platform.

How much can I earn on MetroOpinion?

Regarding the rewards and overall compensation on MetroOpinion, let’s say they leave much to be desired. Sure, they offer a variety of options like PayPalAmazon vouchers, and gift cards, which initially sound promising. However, the devil is in the details, my friends.

Based on our experience, the reward per survey is usually in the range of £0.25 – £0.50 for a 10-minute survey. You read that right— less than half a quid for your valuable time and input. To give you an impression of the compensation you can expect, here are 10 randomly selected surveys we were invited to:

Survey Length (minutes) Compensation per survey (GBP) Survey Topic
15  £                  0.88 Social Media Usage Habits
9  £                  0.48 Environmental Awareness and Practices
19  £                  1.12 Workplace Satisfaction and Employee Engagement
18  £                  0.88 Travel Preferences and Habits
22  £                  1.28 Health and Wellness Behaviors
8  £                  0.48 Shopping Preferences and Online Purchasing Habits
14  £                  0.80 Music and Entertainment Preferences
10  £                  0.64 Education and Learning Methods
9  £                  0.32 Political Views and Participation
20  £                  0.88 Food and Dietary Choices


metroopinion invitation

The reward indicated in the email is usually not the same as you see in the actual survey.

Note that the survey you are eventually redirected is often paying much less than what was initially advertised. Just because you click on a link saying £0.88, does not mean that it’s the amount you’ll end up with.

To make matters worse, MetroOpinion sets the redemption threshold at £10. That means you’ll have to endure the arduous task of completing at least 20 surveys before you can even think about cashing out. Adding to this, you’ll often qualify for only 1 out of 4 surveys, which means you’ll need to make as many as 80 survey attempts before qualifying for 20 surveys. It’s a long and winding road to reach that goal, and many users grow weary and disheartened along the way.

Sure, the allure of PayPal, Amazon vouchers, and gift cards may tempt you to stick around, but the reality is that the effort-to-reward ratio is grossly disproportionate. It feels like a never-ending cycle of surveys with little to show for it.

Let’s be honest – paltry rewards and the high survey count required to reach the payout threshold make it a less-than-ideal choice for those seeking fair compensation for their time and opinions.

Positives and Negatives – Summary


MetroOpinion, the survey site that claims to value your opinions, has its fair share of pros and cons. Let’s begin with the positive aspects. One notable advantage is their provision of cash payments. None of that gift card mumbo jumbo; they understand that money talks. Moreover, signing up for Metroopinion is a breeze. No convoluted registration forms or endless verifications. It’s a straightforward process, allowing you to jump right into the survey game.

We also like the fact that they are transparent and open about their parent company, Opinodo ApS. The Danish company has an open approach to their strategy as a global media company, and it’s easy for respondents to find out more about the company.


Expect daily survey invitations from MetroOpinion.


Let’s address the drawbacks. First off, there’s the high payout threshold of £10. Reaching the minimum amount required to cash out can feel like an uphill battle, leaving you frustrated and questioning if it’s even worth the effort. And even if you cross that threshold, brace yourself for disappointment in the compensation department. MetroOpinion’s compensation rates could be much higher, making you question if your time and insights are genuinely valued.

Unfortunately, the negatives don’t stop there. MetroOpinion has gained quite a reputation for being quick to block accounts. One wrong move, and you might find yourself locked out without any explanation or recourse. It’s a disheartening experience when you’ve invested time and energy into the platform. On top of that, their payment process is agonizingly slow, with many users reporting delays and frustrations in receiving their earnings. To make matters worse, their customer support could be more active, leaving you feeling ignored and unheard.

4.8Expert Score
MetroOpinion Review Summary
Our overall sentiment regarding MetroOpinion is mixed. On one side, we like the simplicity of the platform and the transparent approach. On the other hand, we need to be honest about the issues regarding low compensation, high payment threshold and the high risk of getting your account blocked.
Survey Experience
Survey Matching
Incentive Level
Redeeming Rewards
  • Cash payments
  • Easy to sign up
  • Transparent parent company
  • High payout threshold
  • Low compensation
  • Quick to block accounts
  • Slow payment process
  • Slow support

Specification: MetroOpinion

What can I earn?
Paid Gigs

Incentive Level
Payout Threshold
Reward Options
Who should consider joining?
How do I get started?
Open Registration
Web Browser
Mobile App
What company is behind this?





City (HQ)

Copenhagen K

Compare items
  • Total (0)