Splendid Research

Company Overview

Founded by Dr Gunnar Grieger in 2008 as Dr. Grieger & Cie. Marktforschung, Splendid Research is headquartered in Hamburg, Germany. The firm is a global provider of quantitative market research data gathered through its panel platform.

Supplying respondents through API-connections

Splendid provides access to its vast online panel via API, supporting some of the largest market research agencies with quality data. In addition to supporting MR agencies, Splendid has also developed a DIY platform, allowing researchers and marketers to access its first-party panel platform directly.

Initially, Splendid hosted its panel on Cint’s platform but has since moved away to a proprietary solution.

Mobrog is the name of the panel brand used by Splendid Research to recruit panel members from all over the world: