Holden

Holden is a full-service research company based in China with proprietary panel assets in Asia. Holden began as a sample supplier and FW supplier to China in 2008 and has become a leading provider of full-service consulting and research in China and Asia. Over the past 10 years, Holden has grown to cover several industries–including automotive, finance, FMCGs (fast-moving-consumer-goods), beauty/cosmetics, home appliances, and healthcare.

Holden’s work provides market insight through various tried and true research services and methods. These include qualitative research methods, quantitative surveys, and long-term research groups. Services offered include fieldwork, operations, data delivery, and complete reporting. Holden also provides profound, insightful, and consultative analysis.

WeChat is the most popular Chinese social media platform, highly integrated with Holden’s survey sites. Holden Research has grown its capabilities to include all major Asian markets, including Japan, Korea, and Indonesia. Holden Research sees itself as the “go-to guy” in Asia, helping North American and European companies understand complex and sophisticated Asian markets.