American Consumer Opinion

Add to compare
Expert ScoreRead review
This post may contain paid affiliate links.
Read our full affiliate disclosure here.
SKU: american-consumer-opinion Category: Tags: ,

American Consumer Opinion Review 

In this review, we’ll take a closer look at American Consumer Opinion (ACOP), a survey site that promises to pay users for their opinions on a wide range of topics. As new members of the site, we’ll share our firsthand experience with its features, rewards system, and overall user experience. If you’re considering signing up for ACOP, keep reading to find out if it’s worth your time.

Daniel Williams Reviewer

Andrew: Andrew is one of our reviewers who’s been with HuginX the longest. With a background in membership support at one of the largest survey companies, Andrew has a lot of inside knowledge of the Market Research industry and has helped us refine our reviewing criteria. When Andrew is not working with reviews, he likes to go hiking with his dog Charlie. 

Is ACOP legit?

There are several reasons why American Consumer Opinion (ACOP) is considered a legitimate survey site:

  • The owner is Decision Analyst, Inc., a market research company that has been in business for over 40 years, and the first version of the online website goes back to 1996. Here is a screenshot from from 1997:

american consumer opinion review

  • A transparent reward system clearly outlines the number of points users can earn for each survey and the minimum payout threshold. This makes it clear to users what they can expect in terms of compensation for their time and effort.
  • Transparent about the data it collects from users. The site clearly outlines its privacy policy and provides information about how user data is used and protected. This can be reassuring for users who are concerned about the privacy and security of their personal information.
  • Finally, a long history of paying its users for completed surveys. While the compensation for surveys may be low, users who reach the minimum payout threshold can expect to receive their payment promptly.
american consumer opinion privacy policy

It’s worth checking the privacy policy to understand what type of personal data is shared with 3rd party businesses. Based on our review, you can assume that any information you submit on the ACOP platform can be shared. This includes sensitive profile information that you submit when signing up, such as your name, address and employment information in addition to all your survey answers.

Company Background

The owner of American Consumer Opinion (ACOP), Decision Analyst, is a legit market research organization based in Texas, USA. Founded in 1978, the company works with a diverse range of clients, from small businesses to Fortune 500 companies, across industries such as healthcare, financial services, technology, consumer goods, and more. They have also conducted research in over 100 countries, providing insights into various international markets. The company is also a member of the Insights Association, which among many other things provides guidelines for how respondents should be treated in a fair way.

american consumer opinion dashboard

We were not greeted with a lot of survey opportunities after signing up.

What’s the concept?

American Consumer Opinion (ACOP) is a survey site that allows users to earn rewards by participating in paid surveys, focus groups and iHuts. Upon signing up, users can select from a variety of survey topics based on their interests and availability. For each completed survey, users earn points which can be redeemed for cash or other rewards.

The site is owned by Decision Analyst, a market research firm that specializes in collecting and analyzing data on consumer preferences and behavior. Decision Analyst uses the data collected from ACOP to help their clients better understand the needs and wants of their target audience.

Two examples of typical target groups and subjects for consumer surveys on ACOP might include homeowners interested in home improvement, and pet owners interested in pet products. For the former group, surveys might explore topics such as kitchen remodelling or energy-efficient appliances. For the latter group, surveys might ask about preferred pet food brands or attitudes towards pet grooming products. These surveys help companies better understand the needs and desires of their target audience, allowing them to make informed decisions about their products and marketing strategies.

ACOP survey payments

While American Consumer Opinion (ACOP) promises paid rewards to its users for participating in surveys, the actual value of these rewards is underwhelming. The rewards available on the site include PayPal payments, sweepstakes entries, and charitable donations, among others. However, the amount of points earned per survey is relatively low, with an average of 50 points per survey.

To redeem rewards on ACOP, users must accumulate a minimum of 1,000 points, which is equivalent to $10. This means that, on average, each survey completed is worth just $0.50. While this may seem like a reasonable amount, it’s important to note that users can only redeem their points once they have reached the 1,000-point threshold. This means that users would need to complete approximately 20 surveys before they can receive any payment.

The process of earning points on ACOP is not always straightforward. Some users have reported being disqualified from surveys after answering a few initial questions, which can be frustrating and time-consuming. Additionally, the number of surveys available to users can vary greatly depending on their demographic information, with some users reporting a lack of available surveys.

decision analyst american consumer opinion paypal

How do Survey Sites operate?

New to survey sites? Here is a quick guide to 10 key steps they take when inviting participants to market research projects.


Survey Sites explained in 10 steps

Looking to join a Survey Site? Here are the key steps in the process applicable to most sites:

1. Client requests survey participants

A client requests survey participants for a market research project.

2. A target-group is selected

Based on the profiling information you have provided, a sub-set of panelists will be eligible and selected to participate.

3. Participants are invited

Panelists with qualifying profiles will be invited to participate, usually through email invitation or push notification on mobile.

4. Screening of participants

Upon clicking the invitation link, you'll go through a set of screening questions before you are fully qualified to participate.

5. Participants take the survey

As a participant you'll answer a number of questions. The survey could be about anything from consumer brands and entertainment to healthcare and business topics.

6. Your answers are checked

After you have answered all the questions diligently, you'll get a confirmation if your submission has been approved. You'll sometimes need to wait for a researcher to have gone through your submission before you get a confirmation.

7. Your reward is allocated

After the survey, you'll also get a confirmation on the incentive you have earned. The rewards vary from site to site, but is often based on virtual points or simply a cash amount for each survey.

8. Meeting the redemption threshold

Most survey sites don't allow you to withdraw your reward straight away, but will require you to earn a minimum amount before withdrawing your hard earned reward.

9. Filling out your payment information

If you opt to receive your reward through PayPal or bank transfer, remember that your name and address must also match your profile on the survey site.

10. Redeeming your reward

Once you meet the redemption threshold you can withdraw your reward, which is usually in the form of PayPal credits, bank-transfer, Amazon-vouchers, or other types of gift-cards.

Survey Sites Guide

Is signing up for American Consumer Opinion worth it?

While there are some positive aspects to signing up with ACOP, there are also several drawbacks to consider.

One of the main benefits of ACOP is its cash payment system. Unlike other survey sites that offer rewards in the form of gift cards or sweepstakes entries, ACOP offers users the ability to redeem their points for cash via PayPal. Additionally, ACOP is transparent about its reward system, clearly outlining the number of points users can earn for each survey and the minimum payout threshold.

ACOP also boasts a modern design and is transparent about the data it collects from users. This can be reassuring for users who are concerned about the privacy and security of their personal information.

However, there are several downsides to signing up with ACOP. Perhaps the most significant of these is the low compensation for completed surveys. With an average of just 50 points per survey and a minimum payout threshold of 1,000 points, users may need to complete a large number of surveys before seeing any tangible benefits.

Furthermore, the earning opportunities on ACOP are limited. Users may find that they are not eligible for many surveys based on their demographic information, making it difficult to earn points quickly.

In addition, qualifying for surveys on ACOP can be challenging. Users may be disqualified from surveys after answering several initial questions, wasting valuable time and effort.

Finally, the payment process on ACOP can be slow. Users may have to wait several weeks or even months to receive payment for completing surveys, which can be frustrating for those looking to earn extra cash quickly.

Top Rated Panels

Top Rated
Add to compare
Prolific Academic
More details +
Survey Experience
Survey Matching
Incentive Level
Redeeming Rewards
  • Transparent payment system
  • Low redemption level
  • High incentives compared to regular consumer survey sites
  • Good selection of payment options
  • Interesting survey opportunities
  • High qualification rate
  • Simple user interface
  • Surveys are not always mobile-friendly
  • Complex questions which can take a lot of concentration and time to fill out
Add to compare
More details +
Knowledge Panel Review Summary
The Knowledge Panel is an exclusive invitation-only panel run by Ipsos, one of the world's top market research agencies. This high-quality panel has a higher payout and better user experience than the usual run-of-the-mill survey site. So if you're into taking surveys, we recommend joining the Knowledge Panel if you are lucky enough to receive an invitation link.
Survey Experience
Survey Matching
Incentive Level
Redeeming Rewards
  • High quality survey experience
  • Interesting surveys on trending topics
  • You always qualify for surveys (once signed up)
  • Well paid survey opportunities
  • Tablet and free internet service offered to households without internet access
  • Not possible to sign up without a special invitation
  • Not too many survey opportunities (2-5 per month)
Add to compare
More details +
Pureprofile Review Summary
Overall, Pureprofile has more positive than negative aspects. It is a legitimate and trustworthy site that pays well for your time and opinions. The surveys are fun and engaging, and the helpdesk is responsive and helpful. If you don't mind the high payout threshold and the lack of join-bonus, we recommend signing up for Pureprofile today.
Survey Experience
Survey Matching
Incentive Level
Redeeming Rewards
  • Easy to qualify
  • Variety of topics and activities
  • Informative and interesting surveys
  • Excellent helpdesk
  • Fast and easy PayPal payments
  • High payout threshold
  • No join-bonus
Add to compare
NielsenIQ (NIQ)
More details +
Pinecone Research Review Summary
PineCone Research is one of the oldest in the survey scene and has established itself as one of the best panel survey sites available. The $3 per survey reward has been kept the same for many years now though, so maybe it's time for a raise.
Survey Experience
Survey Matching
Incentive Level
Redeeming Rewards
  • Owned by one of the largest market research companies
  • Above average payout per survey
  • A low threshold to redeem rewards
  • Easy to qualify for surveys
  • Low volume of survey opportunities
  • Technical glitches using the Pinecone Research app
Add to compare
More details +
Forthright Review Summary
Forthright has some really big positive elements. First and foremost it's easy to redeem your reward, and the payment per in-house survey is also decent. Partner surveys on the other hand are a bit of a disappointment.
Survey Experience
Survey Matching
Incentive Level
Redeeming Rewards
  • No payout threshold
  • Gives loyalty credit if you do not qualify for a survey
  • Above-average incentive levels
  • Limited earning opportunities
  • Hard to qualify and low pay for partner surveys

This is how we review gigs

Disclosure: While HuginX is editorially independent, we may earn commissions on sign-up links.


Disclosure – How we make money

We built HuginX around our core principles of openness, honesty and transparency. Your trust is of the utmost importance to us, which is why we’ll always be straight-up about how we review sites.

When it comes to running our website, we want to be entirely upfront about how we operate, how we make money, and how we keep the site a free resource for our millions of visitors. We don’t accept payment to provide positive reviews, and providers will never have a say in how we choose the best sites. Our aim is to put you, the reader, first and foremost at all times. 

A list of practices we never engage in:

  1. We will never accept money to review a product
  2. We will never accept money to change a product review
  3. We will never accept money to turn a blind eye to an issue or flaw
  4. We will never accept money to bias our research or investigations

So, how do we make money? We receive fees from some of the sites we refer subscribers to. These fees are also known as affiliate commissions. When you click on a link or a button that takes you to a provider’s website such as a survey site, we may receive compensation for having referred a new sign-up.

Referral fees are only negotiated after we’ve fully conducted our review, meaning that money plays no factor in the process. Referral fees do not impact our review ratings and recommendations.The compensation we receive may, however, influence how, where, and in what order products appear in our paid search comparison pages, which are separate from our editorial content. These contain ad listings, and can only be accessed via search engine advertisements.

Read our full disclosure policy here.
Our Apprach
5.2Expert Score
American Consumer Opinion Review Summary
American Consumer Opinion (ACOP) has several pros and cons for users who are considering signing up. On the positive side, ACOP offers cash payments and has a transparent reward system, as well as a modern design and transparency about data collection. On the negative side, the compensation for surveys is low and there are limited earning opportunities, and users may find it difficult to qualify for surveys. Additionally, the payment process can be slow, with users needing to reach a minimum payout threshold of 1,000 points (worth $10) before they can redeem their rewards.
Survey Experience
Survey Matching
Incentive Level
Redeeming Rewards
  • Cash payments
  • Transparent reward system
  • Modern design
  • Transparent about the data collected
  • Low compensation
  • Limited earning opportunities
  • Hard to qualify
  • Slow payment process

Specification: American Consumer Opinion

What can I earn?
Paid Gigs


Incentive Level
Payout Threshold
Reward Options
Who should consider joining?
Business Professionals
How do I get started?
Open Registration
Web Browser
Mobile App
What company is behind this?


United States

City (HQ)

Arlington, TX

MR Associations
American Consumer Opinion
American Consumer Opinion
Compare items
  • Total (0)